Podcast • Wapiti Digital

Hiring the Right Web Team

Why Your Marketing Agency Might Not Be the Best Choice for Your Website: A frank discussion about website development and what businesses need to know before hiring If you’re looking for a website for your business, you’ve probably considered hiring a marketing agency to handle everything in one place. It…

Sell More Online Podcast by Dan Ericson, Found of Wapiti Digital

SEO vs. AIO: Understanding the New Rules of Search Visibility

The landscape of online search is evolving rapidly. While Search Engine Optimization (SEO) has been a cornerstone of digital marketing for decades, a new player has entered the arena: AI Optimization (AIO). If you’re a business owner trying to stay visible online, understanding both, and how they work together, is…

Adding Technology to Your Business

Do you have a business that needs to adopt technology to move forward? Even some of the most technologically advanced businesses are constantly adopting new technologies just to stay ahead of the curve. Technology can actually hinder growth if you're adopting technology for technology's sake. In this article, I address…

The Designer CPA – an interview with Peter Lang

I recently had the pleasure of interviewing Peter Lang, owner of The Designer CPA. Peter started rising quickly through the ranks at the CPA firm he started with until, one day, he was written up for being "too helpful". This led him to realize that corporate life wasn't for him.…

Coping With Uncertainty In Business

Every business owner can be confident in one thing: we’ll spend more time in deep uncertainty than we will ever experience the feeling of “job security.” As I write this, I’m struggling with massive amounts of uncertainty myself – which really is nothing new. In this article, I explore the…

Create New Content Easily and Keep It Flowing

Chances are, if you have a business or you are a marketing professional that works in content creation and delivery, the time and ability to create new content easily is one of the struggles that you will have on an almost daily basis. Content is important in helping your business…

Interview with Joni Fedders of Aileron

As a past business owner, Joni understands the risks, rewards, and challenges that ownership and professional management bring. She had the opportunity at Iams as a Brand Manager to live in a professionally managed organization where she saw firsthand how strategy, strong leadership and culture can fuel a company to…

The Intersection of Faith and Business

Regardless of your faith, it can often be hard to remain true to your beliefs while living in a society that doesn’t share your desires and values. As a Christian business owner myself, I often struggle with when to chat about my beliefs and when to be careful with what…

Interview with Matt Land of Matthew Land Studios

Matthew Land’s Bio: Matthew lives north of Seattle with his wife, Erin. While spending three years in Mexico volunteering on humanitarian projects, he began exploring documentary photography, and focused his skills on high-end weddings after returning to the Pacific Northwest. He still enjoys traveling and working with NGO’s during the…

Make Money Podcasting in 2019

If you own a business, a podcast could be a huge lead generation funnel for your business. If you sell a product or service that has any kind of story behind it, you can use a podcast to establish yourself as an industry expert and help potential clients choose you…

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