All social advertising Articles

Nuggets of knowledge from Dan and the Wapiti team

The 4 Most Important Steps for Marketing Restaurants

Restaurant owners are quickly learning that they need to adapt to modern marketing techniques to protect their brand and serve their clientele. It's not enough to have your restaurant be a "hidden gem" or be on the latest episode of Diners, Drive-In's, and Dives. Instead, a restaurant owner needs to wade through the murky waters of sites like Yelp, Trip […]

Have you heard about the octopus with one arm? His name was Eel.

Just to set this straight... an Octopus with one arm is not an eel... It's probably dead. Just like a business that focuses on one method of bringing in new business is probably dead or dying. Do you get the comparison now? I'm not just writing another blog post to tell you about why certain sea creatures have more appendages than […]

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