Articles & Podcast

For most companies and nonprofits, WordPress hosting is something that their web designer managed, and it is now forgotten. This is a problem.

In this article, I want to talk about website builders. Of course, there is an entirely different view of builders depending on whom you talk to.

Not all businesses have taglines. As a matter of fact, quite a few of my existing clients don't actually use a tagline. In my opinion, however, it's important to have a statement about your business even if it isn't a […]

Wapiti has just endured a radical rebranding from our original name, Brand Shouter. While we'll continue to serve our clients in exactly the same way, we are changing everything about our brand from the ground up similarly to starting a […]

Brand Shouter is undergoing a radical rebranding. While we'll continue to serve our clients in exactly the same way, we are changing everything about our brand from the ground up similarly to starting a new business. The Move As of […]

Your site navigation is important to conversion and retention on your website. Too many options and visitors leave confused. Too few options and they can’t find what they want. The trick is in ensuring that you not only provide what […]

In the current "corona-economy", business that previously could get by without eCommerce are learning the hard way on how important eCommerce can be to your business. COVID-19 has shut the doors of many brick and mortar shops leaving mostly just […]

In business, the work/life balance is a conversation that is frequently had. Many CEOs of medium-sized companies tend to ignore the work/life balance because the only way to get ahead is to plug on. Even though I don’t adhere to […]

As in life, the Golden Rule directly applies to how a business should operate. Now, in this uncertain time, more than ever, it should be practiced over and over again. Small businesses stand to suffer in the coming months but […]