Your site navigation is important to conversion and retention on your website. Too many options and visitors leave confused. Too few options and they can’t find what they want. The trick is in ensuring that you not only provide what […]
Your site navigation is important to conversion and retention on your website. Too many options and visitors leave confused. Too few options and they can’t find what they want. The trick is in ensuring that you not only provide what […]
In the current "corona-economy", business that previously could get by without eCommerce are learning the hard way on how important eCommerce can be to your business. COVID-19 has shut the doors of many brick and mortar shops leaving mostly just […]
COVID-19 (Coronavirus) is hitting our globe and causing mass disruption. Businesses with a solid online presence are set up to weather this a lot better than businesses that have let their web presence lag. Even if 95% or more of […]
As a web professional, I've found that many people are grossly misinformed about the importance of your hosting company. Wapiti offers hosting to our clients purely because of this issue with misinformation. If you want a good search ranking and […]
I am a coffee guy. I spent 13 years managing a coffee roasting company. We owned multiple drive-thru stands, roasted coffee, and had a successful subscription marketing service. I have over 20 years of knowledge of the coffee industry. For […]
In this day and age, everyone should have a website. There are many people who don't have brick-and-mortar locations but have a website. As such, your website is actually often your primary business "location" instead of your physical address. Your […]
The topic for this article is something I’ve experienced before, but never to the extent I’ve been experiencing lately. This is the subject of “burnout." Burnout can mean a lot of different things to a lot of people. For me […]
Having a great product or providing an indispensable service is important when it comes to communicating your product or service. History is littered with failed products and services that were amazing, however. What’s the missing piece in this equation? Communication. […]
Keeping a consistent look for your brand is a very important piece in building brand loyalty and recognition. For those of us that work in marketing, this is an obvious statement that drives a hundred percent of our style and […]
