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WordPress Hosting: The Good, The Bad, and The Junky.

For most companies and nonprofits, WordPress hosting is something that their web designer managed, and it is now forgotten. This is a problem.
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Why You Shouldn’t Use a Website Builder (and Why We Do)

In this article, I want to talk about website builders. Of course, there is an entirely different view of builders depending on whom you talk to.
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Wapiti BGP Cover Art 1

Brand Step 3: A Tagline That Defines Your Brand

Not all businesses have taglines. As a matter of fact, quite a few of my existing clients don't actually use a tagline. In my opinion, however, it's important to have a statement about your business even if it isn't a publically facing tagline. Having your tagline, whether public or private, will inform the way you move forward with the story […]
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Branding Step 2: Steps to the Perfect Logo

Wapiti has just endured a radical rebranding from our original name, Brand Shouter. While we'll continue to serve our clients in exactly the same way, we are changing everything about our brand from the ground up similarly to starting a new business. For this article, we explore the process Wapiti took in selecting our new logo. For any business, your […]
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Branding Step 1: Choose Your Business Name

Brand Shouter is undergoing a radical rebranding. While we'll continue to serve our clients in exactly the same way, we are changing everything about our brand from the ground up similarly to starting a new business. The Move As of September 2020, Brand Shouter is now located in Cedar Falls, Iowa. As the owner of the business, it follows me […]
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Site Navigation That Converts

Site Navigation That Converts

Your site navigation is important to conversion and retention on your website. Too many options and visitors leave confused. Too few options and they can’t find what they want. The trick is in ensuring that you not only provide what the visitor needs but, that you drive forward towards success. In this episode, I cover the ins-and-outs of great site […]
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The Resurgence of eCommerce - Podcast Art

The Resurgence of eCommerce

In the current "corona-economy", business that previously could get by without eCommerce are learning the hard way on how important eCommerce can be to your business. COVID-19 has shut the doors of many brick and mortar shops leaving mostly just businesses with well-built, monetizable websites to find any success at all. Can You Sell Online? There are three main categories […]
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Forget Work-Life Balance Be Present - Podcast Art

Forget Work-Life Balance - Be Present

In business, the work/life balance is a conversation that is frequently had. Many CEOs of medium-sized companies tend to ignore the work/life balance because the only way to get ahead is to plug on. Even though I don’t adhere to it specifically, I think there is something to the idea behind finding a work/life balance. You can be successful at […]
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The Golden Rule in Business - Podcast Art

The Golden Rule In Business

As in life, the Golden Rule directly applies to how a business should operate. Now, in this uncertain time, more than ever, it should be practiced over and over again. Small businesses stand to suffer in the coming months but there is a lot that fellow business owners can do to help mitigate this. Coronavirus Woes In Washington state, Governor […]
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The Importance Of Your Web Tools During Epidemics

The Importance Of Your Web Tools During Epidemics

COVID-19 (Coronavirus) is hitting our globe and causing mass disruption. Businesses with a solid online presence are set up to weather this a lot better than businesses that have let their web presence lag. Even if 95% or more of your business is in-shop, your website and tools should be set up to handle the same clientele. We don't have […]
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If your eCommerce solution doesn't offer all of the above get in touch before you lose any further sales.
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