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Why Your Website Hosting Is Important - Podcast Art

Why Your Website Hosting Is Important

As a web professional, I've found that many people are grossly misinformed about the importance of your hosting company. Wapiti offers hosting to our clients purely because of this issue with misinformation. If you want a good search ranking and you want your visitors to have a good experience, then good website hosting is a super important piece of the […]
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Why Espresso Stands Need A Website - Podcast Art

Why Espresso Stands Need A Website

I am a coffee guy. I spent 13 years managing a coffee roasting company. We owned multiple drive-thru stands, roasted coffee, and had a successful subscription marketing service. I have over 20 years of knowledge of the coffee industry. For this article, I wanted to take that knowledge and marry it with what Wapiti does – specifically our ability to […]
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Bringing The Messaging of Your Business Into Focus - Podcast Art

Bringing The Messaging of Your Business Into Focus

The purpose of this article is about my strategy for establishing a business plan for 2020. It's important for your business to have a clear plan for forward movement. I realize this isn’t a novel idea, but it’s a great reminder to think about your business goals. Maybe your goal is as basic as feeding your family. Hopefully, there is […]
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Dan And The Terrible, Horrible, No Good, Very Bad Day - Podcast Art

Dan And The Terrible, Horrible, No Good, Very Bad Day

I just learned a huge lesson - or maybe I just had a bad day. Business ownership isn't all sunshine and roses as all business owners will tell you. I just got back from the post office, delivering a refund check to a client for a mistake that I made. The title of this is Dan and the Terrible, Horrible, […]
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Episode 51 Podcast Art

An Interview with Brandon Ericson - Owner of Camano Commons Marketplace

Camano Voice Podcast Brandon Ericson is the owner of Camano Commons Marketplace. He is also frequently heard through his podcast, the Camano Voice Podcast. We encourage you to listen to his podcast if you're interested in knowing more about the Stanwood and Camano Island areas here in Washington State. Brandon even interviewed Dan for his third episode! Interview Transcript Dan: […]
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podcast art ep50

Why Your Website Matters

In this day and age, everyone should have a website. There are many people who don't have brick-and-mortar locations but have a website. As such, your website is actually often your primary business "location" instead of your physical address. Your website matters no matter what kind of business you have. I have been approached by so many people about websites, […]
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business growth burnout

A Candid Chat On Burn Out

The topic for this article is something I’ve experienced before, but never to the extent I’ve been experiencing lately. This is the subject of “burnout." Burnout can mean a lot of different things to a lot of people. For me (since I have a bad back), I equate burnout to saying, “My back’s gone out.” Saying that, a back going […]
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Episode48 Artwork podcast

Naming Your Business

When it comes to naming your business, something seemingly so trivial is actually a big deal. If you take a look at some of the big brands like Nike, Starbucks or Nordstrom; there isn’t really a direct link in each name as to what their product is, yet their names garner instant recognition. On the other hand, there are also […]
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Episode47 Podcast Artwork

Should I Rebrand My Business?

Have you ever thought about rebranding your business? We all make minor adjustments to our brand, but to completely rebrand a company is like giving your business open-heart surgery and hoping to come out of it better than you were before. In this article, I explore the idea of rebranding your business and talk about the pros and cons of […]
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Podcast Art

How We Sell Every Day

We all are salespeople and constantly sell throughout each day. Do you sell cars? You're a salesperson. Do you build websites? Salesperson. Do you clean the floors? Salesperson. You see, regardless of what you do for a profession and regardless of who you spend time around, you spend a lot of time selling. Don't believe me? Keep reading this article […]
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